
Have you heard of Squidoo? Chances are, if you have done any searching on the Internet lately, you have run across a Squidoo site on the first page of your favorite search engine. However, if you don’t really know what it is, you are missing out on a great online advertising marketing method.
If you have a website or blog, and want to get free traffic to it, using Squidoo is one of the quickest and easiest ways. Not only is it free and easy, it is also fun. Squidoo is so easy, that you can have it up and running, promoting whatever it is you want in 15 minutes. You don’t even need any web or picture hosting service. Squidoo does it all for you. An affiliate marketer can use Squidoo to market the product they are trying to promote. One way to look at Squidoo is kind of like a blog, my space account, and a mini-site.
In Squidoo, you create what is called a lens. These are the Squidoo sites that you may have run across while searching on the Internet. These lenses are a Squidoo site used to promote a product or information. Within this lens, there are modules. Modules are basically like a post to a blog.
There are lots of different types of module available. EBay modules are available for sellers on that site. YouTube modules allow you to incorporate video into your lens, for cases where pictures and text don’t do the job. Your Squidoo modules are great for hosting reviews, testimonials, and articles about your product or service. You’ll have the opportunity to tell readers all about it and encourage them to want to find out more. Don’t give away everything, of course, since your lens works as a form of promotion. You want readers to click through to your main site, instead.
You can also use Squidoo to drive traffic to your primary blog by using the RSS feed module. You load the RSS feed from your blog and your lens will update as you update your blog.
There’s a lot Squidoo has to offer, including tips on how to choose the best keywords for optimum traffic. Since lenses can have a high ranking on sites like Google, they allow you to build backlinks to your primary site or blog as desired.
One of the great things about Squidoo is that it is free, yet you can earn a little bit of money when you use it. Squidoo makes it money from affiliate advertising with Google AdSense, EBay, and many other sites. They keep track of the earnings, for each module, and split the profits with you by half. If you choose, you can donate your money to a charity, set up through Squidoo.
Many Squidoo users simply like to use it to get pertinent information out. They simply want to let other readers know about something that they feel is important and they can share about their experiences using this method of online advertising marketing. If you haven’t done so, start searching the net for Squidoo sites, and then visit Squidoo and have fun.

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