Learn How Wal-Mart Made Joey a Millionaire

By Apr 1, 2009
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How much money does Wal-mart make from you in a year? Instead of buying products from wal-mart you should be making money from them by selling them your product. You should not be living on a budget and start living the life you dreamed of and develop a product that Wal-mart can sell to other people.

Selling your product to Wal-mart is not as hard as some people that are already in there would have you believe. Do you really think they will let you in on their secret of how they got Wal-mart to buy from them. Of course getting Wal-mart to purchase your product is not a cakewalk, but if you have a product they can make money from, they will walk you through the process.

Joey created a product that he felt was unique and that wal-mart really needed. He had so many people tell him how hard it was going to be to get his product into wal-mart that he almost gave up before even trying. I encouraged him to call a broker and a couple of distributors and solicit them his product.

Joey got in contact with an ex-wal-mart buyer that absolutely believed in his product. The broker decided that he would represent the product and call some of his friends at wal-mart to view the product. Jim the broker was able to get Joey a meeting unusually fast because he was an ex-buyer at wal-mart. Sometimes is all about the people you know.

Jim the broker got him an appointment with a Wal-mart buyer in less than a month. Joey my good friend flew to Arkansas to meet with the buyer and the broker. The broker gave him a list of things he needed so that the meeting would be a success. Joey needed to have a presentation that showed the buyer that there was demand for his product even though he never had is product in a retail store. He did have some decent online sales, but not what he could have had if he had a huge advertising budget.

Joey was extremely nervous about the meeting because he knew he did not have the financial backing to run a national advertising campaign. He was making his product in China and he knew that he could keep up with the capacity that Wal-mart would require. To his amazement, Wal-mart did not require him to have an advertising budget they just wanted his lowest price. The reason was, Joey developed a product the buyer felt his customers needed and it was very unique to his category.

A buyer at wal-mart is focused on getting the best product at the lowest price. He is judged on many things but the most important is sales. He would not have purchased your product if he felt the product would not move quickly.

Joey returned from Arkansas with an order that trumped what he made in 2 years working for corporate America. He would have never gotten his product in Wal-mart if he would have listened to all the people that wanted him to give up and stop dreaming. He was successful because he had a great product and he found a really good broker.

I have since helped Joey with his product and we have made millions of dollars selling to Wal-mart. the current vendors at wal-mart know some secrets that they do not want you to know. Believe me it is not that hard and you have nothing to lose but a lot to money if you don’t try.

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